Fifteen years ago, a symbol inspired by our history was created to remind us of who we are and what we are capable of. Today, that symbol does more than just represent us; it is the driving force that opens up new paths, creates opportunities and takes our talent to every corner of the globe.
Because the Peru Brand is much more than a logo: it is our culture in motion and the pride we take in what we are building together. 15 YEARS PROMOTING WHAT IS OURS!
15年前、ペルーの歴史に着想を得たひとつのシンボル、「マルカ・ペルー（ペルー・ブランド）」が誕生しました。
このシンボルは、私たちのアイデンティティと、ペルーが秘める大きな可能性を思い起こさせてくれるものです。
今や、このシンボルは単なるロゴや国のイメージを超えた存在です。
それは、新たな道を切り開き、機会を生み出し、ペルーの才能を世界へと届ける原動力となっています。
ペルー・ブランドは、躍動するペルーの文化であり、私たちが共に築いている誇りそのものを象徴しています。
私たちの魅力を伝え続けて15年！
The revision of Japan’s plant quarantine measures on Phytosanitary Certificate
The MAFF announced the changes in Japan’s import plant quarantine measures related to Phytosanitary Certificates through the WTO/SPS notification G/SPS/N/JPN/1394, dated 6th March 2026.
As described in the WTO/SPS notification, revision of the list of plants and other objects subject to specific phytosanitary measures to be carried out in exporting countries （Annexed Table 1-2 of the Ordinance for Enforcement of the Plant Protection Act） and the details of the requirements for each of the quarantine pests.
Note: The list will be revised as follows. Underlined and strikethrough regions/countries and plants are the main changes in the revision.
Common requirements
The plants and other objects must be accompanied by a phytosanitary certificate or a certified copy of the certificate issued by the NPPO of an exporting country, certifying that the plants and other objects have been inspected and meet the requirements.
Fruit Consumption per Japanese Household 2024/2025
Based on trade statistics published by the Ministry of Finance in 2024/2025, the following is a summary of fresh fruit imports during December and the cumulative from January to December 2024.
Peru was present at SEAFOOD SHOW 2025
Peru confirms participation in the 26th Japan International Seafood & Technology Expo 2026
Following the outstanding success of the 2024 edition, Peru is proud to confirm its participation in the 26th Japan International Seafood & Technology Expo, scheduled to take place in 2026 in Tokyo. In the previous edition, the Peruvian delegation exceeded the expectations of both Japanese importers and Peruvian exporters, consolidating new commercial relationships and showcasing the high quality, sustainability, and diversity of our marine products.
This continued presence underscores Peru’s strategic commitment to the Japanese market and reflects the growing importance of the Peruvian fishing and aquaculture sectors in diversifying exports to Asia. As a leading exporter of premium seafood — including scallops, squid, mahi-mahi, and anchovy-derived products—Peru brings to Japan not only world-class products but also a strong value proposition in terms of traceability, innovation, and responsible resource management.
Peru’s participation in the 2026 fair aims to further strengthen business ties, open new market segments, and highlight investment opportunities in the Peruvian fisheries sector. The Peruvian pavilion will feature leading companies in the sector, supported by PROMPERÚ and the Commercial Office of Peru in Japan, reaffirming our long-term vision to deepen bilateral trade and foster sustainable development.
We warmly invite buyers, importers, and stakeholders from the seafood industry to visit us at the Peruvian pavilion in 2026 — a showcase of quality, sustainability, and commercial opportunity.
The following link shows the wide range of marine products that Peru exports to different parts of the world:
Fishery products brochure
The 262th Conference for Promotion of Food Import Facilitation – MHLW
The 262th Food Safety Group (FSG) meeting—Conference for Promotion of Food Import Facilitation
Item 1. Establishment of the Maximum Residue Limits for Agricultural and Veterinary Chemicals in Foods.
Item 2. Designation of Substances Having No Potential to Cause Damage to Human Health (exempt substance)
Item 3. Revision of the Specifications and Standards for Foods, Food Additives, Etc. (Methyl Cellulose and Dimethyl Dicarbonate)
